Meet the Businesses Behind the Box
Your next favorite shop might be waiting inside
Sun & Spruce
Featured find: Blueberry Thyme Handmade Soap.
Discover the business behind the handmade soap in our opening collection.
Sun & Spruce isn’t just a soap company; it’s a love story whispered in the fragrant breeze of the Appalachian Mountains. Founded in 2020 by Krissy and Wes Reynolds, this Roanoke, Virginia-based venture embodies their shared passion for nature’s bounty and the simple joy of handcrafted self-care.
Inspired by the majestic peaks and verdant valleys that surround them, Sun & Spruce creates unique, small-batch soaps, candles, and home goods. Each product is a celebration of the natural world, whispering tales of sun-drenched meadows and crisp mountain air.
Ladles & Linens
Featured find: Natural Bamboo Dish Brush.
Meet the shop behind this practical addition to your kitchen essentials.
For 25 years and counting, Ladles & Linens has served its community with a smile, bringing a little extra joy to everyday shopping.
With three locations in Virginia and an online collection of favorite finds, Ladles & Linens offers customers near and far the cheerful shopping experience its stores are known for. Whether browsing in person or online, visitors are invited to discover something special—and leave happier than when they arrived.
The team keeps up with the latest cooking, baking, bar, and food trends, selecting products with its customers in mind. From an impossible-to-find gadget to the perfect hostess gift or an unexpected kitchen treasure, there’s always something to discover.
Supporting local makers and companies with strong values is at the heart of Ladles & Linens, and the team takes pride in sharing their products with its community.
WyndRose
Featured find: Indali Sodalite Bobby Pins, Set of Two.
Explore the boutique behind the blue-stone accessory in both opening box options.
Founded in March 2021, WyndRose grew from its founder’s lifelong dream of bringing beautiful, meaningful pieces together to create exceptional spaces while making a positive impact locally and globally. Since opening its doors, the boutique has become a Roanoke favorite for eclectic, sustainable décor, thoughtfully curated with heart and integrity.
Buff City Soap
Featured find: Fresh Cotton Laundry Scent Booster, included in Local Discovery Plus.
Learn more about the business behind this scented laundry find.
Buff City Soap helps make life smell wonderful, one plant-based, handcrafted product at a time. Its local Soap Makeries create delightfully scented soaps by hand each day.
Inspired by a desire for an alternative to commercial soaps containing harsh chemicals, detergents, and animal fats, Buff City Soap focuses on handmade products filled with nourishing, plant-based ingredients.
Its Makers take pride in handcrafting every bar, giving each one its own unique character. From daily essentials to fragrant new favorites, their creations are available online and in local Soap Makeries.
Two & A Half Sisters
Featured find: Blue Q Blooms Pencil Case, included in Local Discovery Plus.
Discover the shop behind this colorful floral accessory.
Two and a Half Sisters is a woman-owned small business founded in 2009 by two sisters and a sister-in-law—the inspiration behind its name. Each brought expertise in art, business, or marketing to create a distinctive shopping experience for the Roanoke Valley.
Known for its personal customer service and wide selection of gifts, the shop features many items made locally by the sisters, their creative staff, and other community artisans. Its online store brings these unique collections to a wider audience, inviting shoppers near and far to discover something special.
Have a Business We Should Discover?
We’re interested in shops and makers that can help introduce a local area through a thoughtful product collection.